Service / Digital Marketing

Affiliate Marketing

Affiliate marketing program setup and management — recruit partners, structure commissions and scale performance-based revenue.

← Back to Digital Marketing

Overview

Affiliate marketing turns other people's audiences into a performance-based sales channel — partners promote your product and earn a commission only when it results in a sale or lead, making it one of the most cost-efficient acquisition channels available when structured correctly. We set up and manage affiliate programs end to end.

This covers program structure and commission design, affiliate recruitment, platform setup, and the ongoing relationship management and optimization that keeps a program actually performing rather than sitting dormant after launch.

Business problems solved

No performance-based acquisition channel at all, missing out on partners who'd promote the product for a fair commission. An affiliate program that was launched once with a handful of partners and has been quietly ignored since. Commission structures that don't actually motivate the partners who'd drive the most value. No tracking infrastructure to accurately attribute affiliate-driven sales.

Our approach

We design commission structures that are genuinely competitive for your industry and margin-sustainable for your business — an underpaying program attracts no serious partners, an overpaying one erodes margin unnecessarily. Recruitment targets partners whose actual audience matches your customer, not just volume of sign-ups.

Tracking and attribution are set up accurately from day one, since affiliate programs live or die on partners trusting they're paid correctly for the sales they actually drove.

Technologies & tools

Impact
PartnerStack
ShareASale
Refersion
Google Analytics 4
UTM tracking

Process

01
Program structure & commission design
Design commission rates and terms that are competitive and sustainable.
02
Platform setup
Configure accurate tracking, attribution and payout infrastructure.
03
Affiliate recruitment
Recruit partners whose audience genuinely matches your customer base.
04
Onboarding & enablement
Give partners the assets and support they need to actually promote effectively.
05
Ongoing management & optimization
Manage relationships, review performance, and adjust structure as the program matures.