Service / Digital Marketing

WhatsApp & SMS Marketing

WhatsApp Business and SMS marketing campaigns — high open-rate messaging for promotions, order updates and customer engagement.

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Overview

WhatsApp and SMS marketing reach customers directly, with open rates that dwarf email — most messages are read within minutes. We build and manage WhatsApp Business and SMS campaigns for promotions, order and shipping updates, appointment reminders, and two-way customer engagement, wherever these channels are how your actual customers prefer to communicate.

This covers campaign strategy, message design, list building with proper consent, automation (order confirmations, abandoned cart, reminders), and the platform setup needed to send at scale without getting flagged or blocked.

Business problems solved

Customers who don't reliably open marketing email but check WhatsApp and SMS constantly. Manual, one-off messaging that doesn't scale as the customer base grows. No automated order or appointment updates, generating avoidable support inquiries. A messaging list built without proper consent, risking platform bans or legal issues.

Our approach

We build these channels around genuine consent and clear opt-in, both because it's the compliant approach and because it produces a list that actually engages, rather than one that gets flagged as spam. Automation is set up for the messages that genuinely benefit from real-time delivery — order confirmations, shipping updates, appointment reminders — since that's where WhatsApp and SMS outperform email specifically.

Message volume and frequency are managed carefully, since these are high-attention, high-intrusion channels — used well they build trust; used carelessly they burn it fast.

Technologies & tools

  • WhatsApp Business API
  • Twilio
  • Klaviyo SMS
  • Meta Business Suite
  • GoHighLevel

Process

  1. 01

    Platform & compliance setup

    Set up WhatsApp Business API or SMS sending with proper consent and compliance.

  2. 02

    List building strategy

    Grow an opted-in list the right way — no purchased or scraped contacts.

  3. 03

    Automation setup

    Order confirmations, shipping updates, cart abandonment and reminders, automated.

  4. 04

    Campaign strategy

    Plan promotional messaging with deliberate frequency and real value in every send.

  5. 05

    Monitor & optimize

    Track delivery, open and response rates, and refine cadence based on real engagement.

Capabilities

  • WhatsApp Business API setup and campaign management
  • SMS marketing campaigns and automation
  • Compliant, opt-in-based list building
  • Order, shipping and appointment automation
  • Two-way customer engagement and support messaging
  • Delivery and engagement reporting

Related work

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